Remember my Prospect for My December $1,500 Investment: ASE Technology Holding post from back in December? (Here it is if you missed it 👉 https://buysellkeep.com/2024/12/17/prospect-for-my-december-1500-investment-ase-technology-holding-co-ltd-ticker-asx/ )
Well, I didn’t put the whole $1,500 in (don’t ask — rookie mistake + double-order confusion), but I did end up with a fun little trade that turned into free shares faster than I expected.
📊 The Trade That Wasn’t Supposed to Be Dramatic
- 12/17/2024 — Bought 20 shares of ASX at $10.00 each
→ total cost: $200 - Today (2025-11-XX) — Sold 11 shares @ $18.4592
→ gross from sale: $203.05 (that’s math, not magic)
And now — drum roll, please — I also get to keep 9 free ASX shares thanks to the double-up / free stock strategy I originally wrote about with SoFi and other trades. Yuppy!!! 🎉
📌 Why I Bought It
If you read the original post, you’ll know the thesis wasn’t some drunken dartboard decision. I liked ASX because:
- It’s one of the world’s biggest semiconductor assembly and testing companies, not just another sleepy “ASX tech name.”
- Its price-to-sales looked reasonable compared to peers.
- It has technological relevance in an industry that feeds everything from phones to AI servers.
That mix of cheap valuation + real business + structural trend is like chocolate and peanut butter for value investors who are also a bit lazy. 😄
📉 Did the Fundamentals Match My Hype?
Let’s put some real numbers in here to see what the grown-up data says compared to my gut:
Valuation
- Trailing P/E is in the 30s and forward P/E closer to the mid-20s, which, given growth prospects, doesn’t look absurd in a tech context.
- Some analysts even point to ASX’s valuation being undervalued relative to peers, with a decent forward P/E and solid price/sales.
Growth & Industry Tailwinds
- The semiconductor packaging and testing business — ASX’s core — is expanding rapidly thanks to AI & computing demand. In fact, recent news shows ASE expects advanced packaging business to roughly double over the next couple of years as chip makers invest in capacity.
📊 Trade Summary & Stats
📅 Buy Date: 12/17/2024
Bought: 20 ASX shares at $10.00 → $200 invested
📅 Sold: 11 ASX shares (today) @ 18.4592 → ≈$203.05 back
🎁 Free Shares: 9 ASX shares received via double-up strategy — cost = $0
🧁 Free Share Value Today (approx): 9 × ~$18.3 ≈ $165+*
📈 ASE Technology Holding (ASX) Snapshot
| Metric | Value (approx) |
|---|---|
| Current Price (recent) | ~$18–19 per share |
| 52-Week Price Gain | +~93% |
| Market Cap | ~$41B+ |
| Trailing P/E Ratio | ~35–38x (varies by source) |
| Forward P/E Estimate | ~24–25x |
| Dividend Yield | ~1.4–1.7% |
| EPS (ttm) | ~0.25 USD |
| Sector | Semiconductors / Tech |
📌 What This All Means
- Price momentum: ASX has nearly doubled over 12 months, showing solid growth (especially for a stock you picked with a “lazy genius” plan).
- Valuation: The P/E ratio sits in the 30s, which isn’t rock-bottom cheap but also isn’t crazy expensive for a tech stock with good growth prospects.
- Forward expectations: Analysts see potential future earnings catching up to current price levels (lower forward P/E), which can be bullish if execution holds.
- Dividend: Some yield helps cushion downside — not huge, but a nice garnish.
- Free share value: Those 9 free shares now have real worth (which is the best kind of free). Even after selling your original cost back, you’re essentially playing with house money plus free equity.
🥳 Why This Was Actually Fun
Let’s be honest — the real joy here isn’t the $3 profit on paper (seriously, it’s peanuts). The fun is in the mechanics and the free shares:
- I bought a small position, totally reasonable for a learning experiment.
- The price moved nicely, and I got to recover my cost with sensible selling.
- Now I keep 9 free shares forever, like little digital souvenir tokens from the Market Gods.
For a $200 commitment, that’s like trading for gelato money and ending up with a dessert buffet.
💡 Lazy Genius Lessons
- Small money can still teach big lessons — you don’t need massive stakes to learn how a strategy unfolds.
- Value + trends beat just “hype alone” — ASX had both real business links to semiconductor growth and reasonable valuation.
- Free shares > paying shares — even if total value is modest, psychologically those free shares feel like a prize.
Now I’m sitting here with 9 shares that cost me zilch, pondering whether they might one day actually pay for something cool — or at least another gelato if I’m lucky. 😄

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